What are deceptive patterns?
What laws govern the use of deceptive patterns?
In the EU, the UCPD, GDPR, DSA and DMA help ensure a fairer internet for users
In the USA, the FTC act, ROSCA, and CAN-SPAM are major federal laws that pack a punch
What legal cases have been won against deceptive patterns?
Epic Games paid $245 million to settle charges that they were using deceptive patterns in Fornite’s payment system
Diet app Noom paid $62 million to settle charges that they were using deceptive patterns in their subscription and auto-renewal practices
AT&T paid $105 million to settle charges that they were adding unauthorised fees for services onto customers' phone bills, without their knowledge or consent
Who uses deceptive patterns?
HP - ink cartridges that stop working when users cancel their subscription
AT&T - alternates the meaning of on and off in their email preferences page
Skype - tricks users into uploading their address book
Where can I learn more?
Dark Commercial Patterns - OECD Digital Economy Paper
Behavioural study on unfair commercial practices in the digital environment - European Commission report
Dark Patterns: the case for regulatory pluralism - Dr M. R. Leiser
Who runs this site?
Dr. Mark Leiser
Dr. Cristiana Santos