In Italy, Ryanair was fined € 850,000 for its famously hard to find to find "don't insure me" dark pattern.

April 4, 2023

"The Authority has also considered unfair, cumbersome and misleading, the mechanism imposed to consumers in order to select the no-purchase option of the travel insurance policy: in the Ryanair booking process it is necessary to go through the window of Country of Residence and select the option “refuse insurance”, positioned – in the Italian website - between Netherlands and Norway."

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