Irresistible apps: Motivational design patterns for apps, games, and web-based communities
April 4, 2023
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Lewis, Christopher Francis
"When you create an app, a website, or a game, how do you get users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work."