Deceptive Patterns
‹ All examples sofaclub.co.uk

Sofaclub review-gating: they redirect users who give good ratings to Trustpilot, while they redirect users who give bad ratings to their homepage.

Author
danielkempe
Date
18 Jun 2026

“if you hit anything less than an 8 it takes you directly to the Sofaclub homepage with no further action required, if you hit 8+ it takes you to TrustPilot to leave a review.”