Top Coat: Pressured selling.

Author

Mathur, Arunesh; Acar, Gunes; Friedman, Michael J.; Lucherini, Elena; Mayer, Jonathan; Chetty, Marshini; Narayanan, Arvind

Date

21 Feb 2021

Publisher

Dark Patterns at Scale: Findings from a Crawl of 11K Shopping Websites

“Pressured Selling on http://topcoat.store. On adding a product to cart, a popup appears asking the user to upgrade their purchase.”