About the author

Dr. Harry Brignull, Expert Witness for Deceptive Patterns (aka Dark Patterns)

Since 2010, Harry Brignull has dedicated his career to understanding and exposing the techniques that are employed to exploit users online, known as “deceptive patterns” or “dark patterns”. He is credited with coining a number of the terms that are now popularly used in this research area, and is the founder of the website deceptive.design. He has worked as an expert witness on a number of cases, including Nichols v. Noom Inc. ($56 million settlement), and FTC v. Publishers Clearing House LLC ($18.5 million settlement). Harry is also an accomplished user experience practitioner, having worked for organisations that include Smart Pension, Spotify, Pearson, HMRC, and the Telegraph newspaper.

Copyright © 2023 Dr. Harry Brignull.

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The information provided in this book is intended for general informational purposes only. While certain legal topics are discussed, it is crucial to note that this book does not constitute legal advice. The content presented herein is not a substitute for professional legal counsel, and readers are advised to consult with qualified legal professionals for specific legal concerns or queries. The author and the publishing company disclaims any liability or responsibility for any actions taken based on the information provided in this book. Readers are encouraged to use their own discretion and judgement when applying the concepts and principles discussed herein.

Published by Testimonium Ltd. Last updated March 27th, 2024