Deceptive Design – formerly darkpatterns.org
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BeyondMenu

BeyondMenu uses fake reservation confirmation in an email campaign to drive open rates

Airtable ID

561

BeyondMenu used the email subject line "Your Friday reservation is confirmed..." - which was likely to alarm users, none of whom had made a reservation. When opened, the email reads "Your reservation is confirmed with your couch... Order now"

Jul 30, 2022

Blinkplays | Jul 30, 2022