"Has to pay hidden fees to obtain tickets. These fees are not listed on the original ticket price and language encourages the user to buy insurance on the ticket."
Dark Patterns Tip Line
October 5, 2023
"Ticketmaster is perhaps the prime example of this – you probably have gotten multiple submissions. They add high fees that aren’t revealed until the final step before “Complete purchase”. It costs more than my budgeted amount for tickets frequently when I purchase tickets via Ticketmaster. A friend of mine once was going to buy a ticket, only to discover that the Ticketmaster fees were more than the cost of the ticket itself – he did not purchase the ticket. You can recreate the experience by purchasing any ticket via Ticketmaster. Photo sourced from: https://www.reddit.com/r/mildlyinfuriating/comments/opiq9b/8178_in_fees_for_two_concert_tickets_but_dont/"
Dark Patterns Tip Line
November 12, 2022
"This article provides the first public evidence of the power of dark patterns. It discusses the results of the authors’ large-scale experiment in which a representative sample of American consumers were randomly assigned to a control group, a group that was exposed to mild dark patterns, or a group that was exposed to aggressive dark patterns. All groups were told they had been automatically enrolled in an identity theft protection plan, and the experimental manipulation varied what acts were necessary for consumers to decline the plan. Users in the mild dark pattern condition were more than twice as likely to remain enrolled as those assigned to the control group, and users in the aggressive dark pattern condition were almost four times as likely to remain enrolled in the program."
Luguri, Jamie; Strahilevitz, Lior
August 5, 2019