Twitter gives a “time out” to users that have been deemed “abusive” or “bullies”. The time out doesn’t disable their account, it only makes their posts limited to be seen by their followers during the time limit.
Twitter wanted users to discover their new feature “discover”, so they put it in the location where notifications usually is, so that people would naturally click on the old spot due to muscle memory and discover the new feature.
The 'Ad' icon placement and wording has changed on Twitter. Because your eye usually automatically scans to the place where it used to be, it's easier to get scammed at the moment by ads like this. Worth being a bit more careful than usual.
This call to action is utterly disingenuous. It looks like you're being invited to add 2FA for security reasons. It's actually an advertisement for Twitter Blue (or whatever they're calling it these days).
Twitter / X is serving users with a new ad format that can't be blocked or reported the ads aren't even actual X posts & aren't connected to any X accounts. they do not disclose that they are ads it appears the ads are connected to clickbait ad networks